Tag: business

Creating A Company Vision
By June 4, 2019 Read More →

Creating A Company Vision

Everyone seems to agree that for an organization to succeed, you need to have a company vision. A vision is the source, we’re told, from which all strategies and actions flow, the foundation upon which everything else is built. Sounds logical. But it raises some thorny questions. “Company Vision” is a problematic term What exactly do we […]

“You Can’t Want Anything” | Creativity and Control
By May 16, 2016 Read More →

“You Can’t Want Anything” | Creativity and Control

A few years before his death in 2004, Charlie Rose interviewed Henri Cartier- Bresson at his home in Paris. For years, Carier-Bresson had already been recognized as one of the greatest photographers of his time, having produced an uncanny amount of photographic masterpieces. Rose was curious as to how Cartier-Bresson went about his work. “What’s the […]

Posted in: Articles, creativity
Is peak performance just a big act?
By December 7, 2010 Read More →

Is peak performance just a big act?

I’ve spent a good deal of my career as director of films, both commercial and documentary, and my clients have often remarked on the quality of the performances I get, whether it’s from professional actors or just regular folks. Some have asked whether I use any particular method to get people to perform at their best. I had never really […]

Posted in: Articles, management
Are you a visionary?
By October 6, 2010 Read More →

Are you a visionary?

Facebook founder, Mark Zuckerberg, has been called a “visionary.” In this clip from Bloggingheads.tv, Robert Wright and David Kirkpatrick argue over what it actually means to be a visionary. Of particular interest is the assertion that although many may share an idea, it is only he or she who has the confidence and pluck to […]

Video Storytelling 101
By September 23, 2010 Read More →

Video Storytelling 101

With the ever-increasing use of video in meeting, presentations and training, here are some basic principles to ensure that your film is successful. Let video do what it does best:  Movies are best at telling stories and providing your presentation with a human dimension.  Use video only to offer something the rest of your presentation […]

Posted in: Articles, storytelling
Combatting Global Brand Entropy
By September 23, 2010 Read More →

Combatting Global Brand Entropy

If you’ve already gone global, you know the scenario.  For newbies, it goes something like this: You invest an enormous amount of time, capital and brainpower rallying your company around a global brand strategy.  Consensus erodes, however, when it comes time to implement your worldwide campaign.  Your colleagues overseas inform you that, despite the merits of […]

Posted in: Articles, branding