Are you dumb enough to be creative?
In my seminars and workshops on creative problem solving, I spend a lot of time emphasizing the value of being an idiot. Because in the all-important opening phase of the creative process, which I call “making a mess,” stupidity is your greatest asset. This is not the time for clarity, precision or cleverness. Rather it’s the time […]
Is qualitative research a waste?
There are a number of fundamental problems at the heart of qualitative research that call into question the value of the discipline itself. For starters, the sample is never large enough to be statistically meaningful. Most of the assignments I’ve been involved with over the years range between 6 and 30 respondents. Scientifically speaking, this […]
Edward DeBono’s Weird
Lifeless Talk On Creativity
Edward DeBono discusses creativity in a way that is so lifeless, you wonder if he’s ever had any real experience with creative activity at all.
Does it have to be wacky to be creative?
A client of mine recently visited our website and told me he was disappointed. Although he was thrilled with what he learned at our Make a Mess™ creativity seminar and workshop, he questioned whether our site was “creative enough.” Maybe he was expecting something louder or more colorful or, let’s say, wackier. I’m not surprised, for […]
